10 Tips for Juggling the Elements of a Startup

  There are a lot of little things to consider when you’re getting started in the business world. From cash flow to marketing strategies, all of these moving pieces can be a bit overwhelming for new entrepreneurs. Luckily, members of the online small business community have plenty of helpful insights to share. Here are some…

39% of US Businesses Have No Employer Brand Strategy, How About Yours?

Brand strategy generally means the effort which takes place with the consumer side of a company. But it also applies to the workforce of an organization. Employer branding now plays an important role in recruiting and retaining the best candidates. However, a report from iHire shows businesses are not all the way on board with…

In the News: Independent Professionals Thrive Despite Recession Fears

We’ve been hearing some negative economic news lately. But what may be the case for some — or could amount to nothing more than worries — may not be the case for others. Take, for instance, this report we got from Upwork this week. It identified the top 20 highest paid independent professionals in the…

Rick McCutcheon of Full Contact Selling: How Does CRM Benefit Your Business? It’s In The Data, If the Data is in Your CRM

A few months back we posted a question here at SBT asking what are the biggest challenges when it comes to using customer relationship management solutions.  Over 500 people responded, and the biggest challenges — hands down —  were manually entering and maintaining data, and understanding how CRM really benefits “my” business.  So I asked…

How Do You Celebrate Success in Business?

We’re near that time of year, football season. And that means we’re going to see the latest in creative touchdown celebrations. But what do you do when you score a proverbial touchdown in business? It doesn’t make sense to spike a ball but those wins in business — both big and small — do deserve…

Out of the Mouth of Babes – Literally!

This article, “Out of the Mouth of Babes – Literally!” was first published on Small Business Trends Top Featured Tags: – Business Press Release Distribution Service

How Do I Write a Performance Review?

A reader from Florida asks: “How do I write a performance review? My company is growing and while we try to give verbal feedback, I feel the need to get more formal. But I am a bit at a loss about where to start. I need performance review examples and a step-by-step guide. Can you…

20 Jewelry Products to Sell in Your Business

Selling jewelry can be a very viable business model for a new crafty entrepreneur. But before you set up shop, you need to get a feel for your specific product line. The best place to sell your jewelry depends on exactly what type of items you create. If you create handcrafted, one-of-a-kind pieces, you might…

These are the Top 4 Reasons Your Employees Might Prefer a Home Office

With a growing trend of telecommuting, you cannot always expect that your employees will gladly work in your office. Flexibility at work (or a lack thereof) now plays an important role in hiring employees and keeping them on board. According to FlexJobs’ 8th annual survey, 30% of respondents have left a job because it lacks…

Does Your Small Business Need a Time Lock Safe?

Nearly 9 percent of small businesses experience robberies each year. This leads to loss of money or valuable products and can also create trauma or other serious issues for the employees involved. But there are ways for small businesses to avoid some of these incidents before they begin. Physical security products like safes protect money…

30 Instant Messaging Apps Your Business Could Use

Every business is unique in the way the team members communicate and collaborate on tasks, so communication tools need to come with a wide variety of options to suit as many business models as possible. Instant Messaging Apps Below is an extensive list of the best business instant messaging apps on the market to help…

Business Texts with Emoji Now Welcome by Most – Even Baby Boomers!

Do you hesitate to use emojis in your texts because your consumers may find it unprofessional? Well, you should think again! According to a survey from Zipwhip, emojis are welcome if used in the right context. Even baby boomers are ok with the businesses who use emoji in an appropriate context. Being a small business…

Income for Independent Professionals Increases

The number of independent workers in the U.S. is on a steady rise. According to a 2018 NPR/Marist poll, one in five American workers are contract workers. And increasingly the professionals in this segment are getting highly competitive wages. The latest report from Upwork identifies the 20 highest-paying skills for independent professionals today. These skills…

Spotlight: Optmira Marketing Masters the Art of Helping Creative Businesses

Digital marketing professionals can help businesses in a wide array of industries grow. But in some cases, it may be more effective to work with companies that only focus on one industry. Optmira Marketing provides that type of focus for creative businesses in the San Francisco area. Learn more about the niche and the business…

12 Techniques for Making Business Travel More Affordable

Even though technology has significantly reduced the necessity of travel, entrepreneurs still need to go places for a variety of reasons. Without smart management of modern business expenses, or figuring out the best methods of traveling and accommodation, such trips can end up costing your company a lot of money. That’s why we asked entrepreneurs…

6 Amazing Twitter Hacks Every Small Business Owner Should Know

Twitter is a powerful tool in any company’s or professional’s arsenal. The platform can help you rocket to success and stand out like the majestic unicorn you know yourself to be. But, you’ll only get out of this world results if you truly know how to release its potential. Chances are, you aren’t getting everything out of…

Small Bookstore Owners: 98% of Parents Prefer Reading to Kids from Physical Books

The number of independent bookstores grew by 40% between 2009 and 2018, and to date, there are 2,400 stores. This doesn’t include national chains and other retailers. The point is the growth in retail stores and books sales show people still like reading a physical book. Reading to Kids When it comes to parents reading…

How to Choose a Bank for Your Small Business

A quality small business bank can help you keep your finances in order and give you access to useful financial products like loans and credit options. But there are a ton of different banks out there, from nationwide chains to community credit unions to online-only banks. How to Choose a Bank So how can you…

How to Make Your Website ADA Compliant and Avoid Accessibility Lawsuits

Recently, many lawsuits have targeted SMBs on behalf of consumers with disabilities who are unable to fully access their websites. In fact, small businesses have found themselves sued at an unprecedented rate in the last several years. And this often happened over websites that were inaccessible. In the U.S., the number of federal website accessibility…

How Can Brick and Mortar Stores Compete with Online Retailers?

Can a small, brick-and-mortar store ever hope to compete with online retailers—specifically, with Amazon? Apparently yes: Nearly 86% of retail sales still happen in physical stores, Internet Retailer reports. How Can Brick and Mortar Stores Compete with Online Retailers? How can your store be one of those winners? Know what drives customers to brick-and-mortar locations…

Engage Talent Offers AI Services for Employee Retention

Employee retention is always a challenge, but when unemployment rates are at historic lows, it becomes that much harder. What if you could find a solution which could predict turnover? According to ENGAGE Talent, the predictive assessment it offers measures the likelihood of a candidate looking for new options. In assessing financial services, healthcare, and…

Increase Customer Engagement at Your Sports Bar with this Service

The way people consume content has changed. Whether it is binge-watching a whole season of a particular show or a live event, there are more options than ever. For restaurants and bars showing sporting events, it means getting more creative to put people in their seats. A new service just launched by KonekTV is going…

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