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When most digital marketers hear the terms “artificial intelligence” or “machine learning,” they naturally think of Hollywood films about super-intelligent robots or computers powered by AI. As a result, they might assume AI couldn’t possibly make them better at social media marketing. But that would be a mistake, because AI has already shown remarkable promise…

Here’s how retailers should map their audience strategy for new-versus-returning customers to search. The post New customer acquisition vs. retention: 7 best practices for search appeared first on Marketing Land. Please visit Marketing Land for the full article. Press Release Distribution Service

January Digital CEO optimistic the company will grow exponentially if it continues to develop the right tech stack. The post Digital marketers on Pinterest IPO: Get in early while costs are low, learning opportunities are high appeared first on Marketing Land. Please visit Marketing Land for the full article. Press Release Distribution Service

Build organizational structure and develop analytics leaders who bridge data science with marketing strategy to improve your return on investment. The post Here’s how to get the most out of your marketing analytics investment appeared first on Marketing Land. Please visit Marketing Land for the full article. Press Release Distribution Service

At MarTech West, NPR’s Meg Goldthwaite highlighted how agile the news organization has become in developing different listening formats for their popular content as voice-enabled devices have grown. The post How National Public Radio reinvented itself for an on-demand audience appeared first on… Please visit Marketing Land for the full article. Press Release Distribution Service

Sponsored Post Phone interviews are becoming a nearly ubiquitous piece of the job seeking process. Even though they’re becoming more common, they can still be intimidating. With the right amount of preparation, though, you’ll be one step closer to getting a new job. In this article, we detail some essential phone interview tips and strategies…

Snacking is an essential part of office culture. If you run a small business, you may find it beneficial to stock your office break room with a variety of items to keep employees happy and healthy. Here are some of the most popular office snacks to consider, including may healthy options and a few that…

Managing your business is an undertaking that requires you to pay attention to many different factors, and it’s not always easy to keep up with them. One of the areas that are critical to the survival of your company is security. Unfortunately, many small business owners are not aware of the many different threats that…

In today’s financial climate, having a side hustle or a small business is practically mandatory. In large part, people want to own something of their own, or they want to be able to support a passion they have. One of the first pieces of business advice you’ll ever hear is to niche down. Speak to specific…

Privacy UX: Better Notifications And Permission Requests Privacy UX: Better Notifications And Permission Requests Vitaly Friedman 2019-04-18T17:00:49+02:002019-04-19T05:35:38+00:00 Part 1: Privacy Concerns And Privacy In Web Forms Part 2: Better Cookie Consent Experiences Part 3: Better Notifications UX And Permission Requests Part 4: Privacy-Aware Design Framework Imagine you are late for one of those meetings that…