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Modern Marketing Influencer Blog Series: How to Put More Transparency in Your Marketing to …
Every business is in the business of trust: building it among customers, scaling it to capture markets, and maintaining it to fuel growth. That’s a tremendous challenge in a digital world full of bad news and fake news. How do brands break through the noise? Transparency is the answer. Transparency shrinks the distance between a…
What’s Really Broken in the ‘Content Marketing Playbook’
Sometimes it bums me out that we’ve become a culture of contrarians. Whether it’s Black Panther, 3D printing, or strawberry… Continue Reading The post What’s Really Broken in the ‘Content Marketing Playbook’ appeared first on Copyblogger. Press Release Distribution Service
Zendesk buys Smooch to support customer messaging across multiple platforms
Smooch was among the first WhatsApp Business providers. Please visit Marketing Land for the full article. Press Release Distribution Service
Email marketers: Get more creative with customer data
Use subscriber personalization techniques with first-party data you already have, like loyalty program information, location and name. But you can do more. Here’s how. Please visit Marketing Land for the full article. Press Release Distribution Service
A year after GDPR, mobile notifications are up, location sharing is down
Airship examined mobile app permissions data from more than 700 million users worldwide. Please visit Marketing Land for the full article. Press Release Distribution Service
LinkedIn company Pages now show Sponsored Content ad history
Users will be able to see all the native ads a company has run in the LinkedIn feed during the last six months. Please visit Marketing Land for the full article. Press Release Distribution Service
Tech Fix: Google’s Duplex Uses A.I. to Mimic Humans (Sometimes)
In a free service, bots call restaurants and make reservations. The technology is impressive, except for when the caller is actually a person. Press Release Distribution Service
Qualcomm Violated Antitrust Laws, U.S. Judge Rules
A federal judge found that the chip-making giant charged cellphone makers “onerous” fees for the use of its patents. The company said it would appeal the ruling. Press Release Distribution Service
Airport vending machines now spit out puffer coats, shaving kits, cupcakes
Travelers can now buy Sprinkles Cupcakes, Uniqlo down coats, CVS sundries, Stance socks and Dollar Shave Club kits from airport vending machines. Press Release Distribution Service
Indiegogo’s CEO steps down amid layoffs
David Mandelbrot is out as CEO of crowdfunding site Indiegogo, citing “personal reasons” in his farewell LinkedIn post. The company also laid off some employees, according to sources familiar with the matter. Andy Yang will begin his tenure as the next CEO today, Mandelbrot said in his post, which was published yesterday. Yang was most…