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The Community Imperative: Engaging in Conversations Rather Than Disseminating Information
What does effective marketing engagement look like? In the common model we see today, it’s something like this: Brands push out relevant messaging, hoping to compel a response or interaction that leads to a conversation (and maybe ultimately a conversion). This can be anything from a comment on a social media post to a chat…
All The Funniest “Game Of Thrones” Memes About The Series Finale
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Even If You Buy Everything On This List, You Still Won’t Spend More Than $50
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How to Craft a Winning Content Strategy
A content strategy acts as your roadmap. It tells you where you are with your content, where you want to be, and how you intend to get there. To understand what your content needs to be, you have to understand your audience. This means looking at what worked before, what didn’t, and the lessons you…
Why Clear Communication Mirrors a Growing Garden
If you work with a team or for clients, you probably wish you had better communication. Even with the best,… Continue Reading The post Why Clear Communication Mirrors a Growing Garden appeared first on Copyblogger. Press Release Distribution Service
MoPub gives publishers impression-level revenue data, links with attribution platforms
The granular level data now being offered by the Twitter-owned mobile ad exchange will help publishers optimize user acquisition campaigns. Please visit Marketing Land for the full article. Press Release Distribution Service
The new realities of local search
How does Google’s local algorithm really work? What are the factors that impact your results and how do you optimize for success? It’s more imperative than ever to learn which tactics really matter. Please visit Marketing Land for the full article. Press Release Distribution Service
Millennials hail cord-cutting, but still indulge in linear TV outside the home
OOH TV ads shown to narrow the gap between passive observation and actionable engagement among millennials. Please visit Marketing Land for the full article. Press Release Distribution Service
Smart speakers, smartphone shipments heading in opposite directions
Smart speakers up 131% globally, smartphones ‘in freefall’ says analyst firm. Please visit Marketing Land for the full article. Press Release Distribution Service
New Coke Was a Debacle. It’s Coming Back. Blame Netflix.
The creators of “Stranger Things” wrote the failed beverage into the coming season as part of a big marketing push. With memories of a 1985 backlash faded, Coca-Cola dug out the old recipe. Press Release Distribution Service
