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Setting Your Sights on 2020: How to Brew a Forward-Thinking Marketing Strategy
The high-pressure marketing budget and strategy planning season seems to kick-off earlier each year. It’s as if your boss is asking you to magically construct the perfect strategic and tactical mix at the right budget for 2020, without having enough of 2019 under your belt to predict the best approach. After all, you don’t know…
Here Are 15 Great Celebrity #TBT Photos You Need To See This Week
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27 Moisture-Wicking Bras For People Who Sweat A Lot
“Why are you the way that you are” —Michael Scott (and me to my sweat glands). View Entire Post › Press Release Distribution Service
Poor Data Will Doom Your Account-Based Marketing
Account-based marketing (ABM) is red hot right now for B2B—because it works. In ITSMA’s 2017 Benchmark Report, 87% of companies agreed that account-based marketing gives a higher ROI than other marketing activities, and 69% of respondents saw improvement in average revenue per strategic account when using ABM. Account-based marketing, in a nutshell Account-based marketing means…
How to Gain Audience Trust by … Actually Being Trustworthy
Audience trust is a huge factor in business success. If people think you’ll do what you say you will, they’re… Continue Reading The post How to Gain Audience Trust by … Actually Being Trustworthy appeared first on Copyblogger. Press Release Distribution Service
4 steps to becoming an experience brand
If you are truly interested in meeting consumer expectations, you’ll not only be measuring and tracking those experiences but also consistently making updates to improve them. Please visit Marketing Land for the full article. Press Release Distribution Service
Google closes Chrome Incognito Mode loophole to improve privacy
Publishers aren’t happy, viewing the change as a way to enable users to circumvent paywalls. Please visit Marketing Land for the full article. Press Release Distribution Service
Parallel tracking for Google display ads: Mandatory as of July 31
A friendly reminder that the cutover is fast approaching. Please visit Marketing Land for the full article. Press Release Distribution Service
Is Huawei a Security Threat? Vietnam Isn’t Taking Any Chances
As the world splits along U.S.-China fault lines, telecom companies in Vietnam appear to be quietly avoiding the Chinese tech giant in their 5G plans. Press Release Distribution Service
The Sad Truth About Sleep-Tracking Devices and Apps
Our personal tech columnist tracked his sleep for two weeks with an Apple Watch and some software. Here’s why he concluded it was a pointless exercise. Press Release Distribution Service