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How Automated Email Templates Help You Scale Up Your Personalization
When you’re marketing to an audience who number in the millions, manual personalization becomes an impossible task. In the past, many businesses tried to ignore this challenge by simply sending identical emails to every subscriber on their list — and racking up numerous unsubscribes as a result. More recently, organizations have aimed to “split the…
Why You’re Missing Out if You Save Your Best Content Ideas
Imagine this, if you will. An old woman, near the end of her life. Shivering in a fleabag apartment without… Continue Reading The post Why You’re Missing Out if You Save Your Best Content Ideas appeared first on Copyblogger. Press Release Distribution Service
Mary Meeker: Social media usage is flat globally, mobile ad spend continues to climb
Daily social media usage increased by just 1% year-over-year, according to the annual report. Please visit Marketing Land for the full article. Press Release Distribution Service
Survey finds 89% of marketers seeing increased sales using location data
Data reflect increasing marketer sophistication in use of location for targeting, engagement and personalization but not measurement. Please visit Marketing Land for the full article. Press Release Distribution Service
The Elements of SEO — Exploring The 2019 Periodic Table of SEO Factors
Live Webinar: Tuesday, June 18, at 1:00 PM ET (10:00 AM PT) Please visit Marketing Land for the full article. Press Release Distribution Service
Study of 5 million fast-food visits reveals customer segments, channel effectiveness
Location analytics were used to identify audiences, top competitors and measure the ROI of campaigns and channels. Please visit Marketing Land for the full article. Press Release Distribution Service
Huawei Is Said to Demand Patent Fees From Verizon
The demand, which could amount to a billion dollars, represents a new wrinkle in the tensions between the Trump administration and China. Press Release Distribution Service
‘Oversharing’ on Google Calendar, and Making Sure Readers Come Back for More
What are Times readers hungriest for? Here’s how Jodi Rudoren, associate managing editor for audience, finds out and then works to serve them. Press Release Distribution Service
Photo tour: Beautiful Portugal
Portugal is a hot travel destination. See some of the most beautiful views. Press Release Distribution Service
Hate the hassle of paying bag fees at the airport? American (finally) plans to offer prepay option
American plans to let travelers pay for bags before they get to the airport beginning this fall. United, Delta and discount airlines already do. Press Release Distribution Service