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NCS launches AI service to optimize for offline incremental sales in CPG digital campaigns
The Sales Lift Metrics service is designed to provide in-flight data on key campaign tactics, such as audience targets, media placements, creative messaging and ad formats. Please visit Marketing Land for the full article. Press Release Distribution Service
Finding content marketing opportunities that influence search performance
Start with your existing pages to identify opportunities, which typically involve some form of repurposing, reformatting and updating. Please visit Marketing Land for the full article. Press Release Distribution Service
Snapchat’s ‘Instant Create’ fast-tracks ad creation
Advertisers can build and run a single Snap ad in three quick steps. Please visit Marketing Land for the full article. Press Release Distribution Service
What is Managed Inbox Optimization for email marketing?
Rethinking your email strategy requires combining the elements of deliverability and optimizing for subscriber engagement. Please visit Marketing Land for the full article. Press Release Distribution Service
Amazon Kindle Oasis Review: Now Is the Perfect Time to Buy an E-Reader
In an era of smartphone addiction, a single-purpose device like an e-reader may help you unplug and focus on content that will bring you joy. Press Release Distribution Service
EBay Accuses Amazon Managers of Conspiring to Poach Its Sellers
The accusation comes at a touchy time for Amazon, with Washington on the lookout for potential anticompetitive behavior. Press Release Distribution Service
Cruise ship tours: Take a look inside the remodeled Oceania Cruises' Insignia
Oceania Cruises 1998-built Insignia is the first of the line’s quartet of nearly identical regatta class ships to receive a stem-to-stern makeover. Press Release Distribution Service
Cruise ship tour: Oceania Cruises' Insignia's makeover
Oceania Cruises gave its Insignia ship a makeover, giving it a a chic, contemporary look. Press Release Distribution Service
Razer’s new Viper is a light and fast ambidextrous wired gaming mouse
Photo by Amelia Holowaty Krales / The Verge The $79 Razer Viper is the lightest wired gaming mouse I’ve ever used. It weighs just 69 grams, which I learned is the weight of two standard-sized light bulbs. What are the benefits of such a feather-light gaming mouse? It depends on who you ask. Those who…
Domino’s asks the Supreme Court to shut down a lawsuit requiring its website be accessible to blind people
Photo by Matt Cardy/Getty Images Domino’s, the leading US pizza chain that pinned its remarkable turnaround nearly a decade ago on an investment in technology, is currently waging a legal battle so that it does not have to make its website accessible to the blind. The case, which began three years ago as a lawsuit…