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Segment of One: A Glimpse into the Future of Digital Marketing

At Modern Customer Experience in Las Vegas, Shashi Seth, SVP of Oracle Marketing Cloud, described how the future of marketing is basically looking at a segment of one (in a panel called “The Future of Digital Marketing).  It all started with mobile, which has impacted digital marketing in a huge way. Seth pointed out that consumer…

The Missing Ingredient in Your Workday: A 30-Day Challenge

I sat there staring at my list of tasks and projects. A stress-flash shot down into my chest. I’d never… Continue Reading The post The Missing Ingredient in Your Workday: A 30-Day Challenge appeared first on Copyblogger. Press Release Distribution Service

SEO guide to optimizing your LinkedIn profile for more connections, better leads

Learn how to craft messages for new connections and attract clients to your profile with this SEO guide to LinkedIn optimization. The post SEO guide to optimizing your LinkedIn profile for more connections, better leads appeared first on Marketing Land. Please visit Marketing Land for the full article. Press Release Distribution Service

Salesforce Summer ’19 release preps for Lightning migration: What you need to know

New features are designed to improve productivity and strengthen customer journey insights, but core upgrades are aimed at supporting the Lightning transition. The post Salesforce Summer ’19 release preps for Lightning migration: What you need to know appeared first on Marketing Land. Please visit Marketing Land for the full article. Press Release Distribution Service

Vimeo Showcase opens up Roku, Amazon Fire to video marketers

The video platform’s newest feature lets marketers create customized video channels that can be distributed across devices and connected TV platforms. The post Vimeo Showcase opens up Roku, Amazon Fire to video marketers appeared first on Marketing Land. Please visit Marketing Land for the full article. Press Release Distribution Service

Here’s how to incorporate shoppable Instagram posts into your e-commerce strategy

With Instagram shoppers able to purchase directly through posts, the simplified path to purchase makes the platform attractive for retailers. The post Here’s how to incorporate shoppable Instagram posts into your e-commerce strategy appeared first on Marketing Land. Please visit Marketing Land for the full article. Press Release Distribution Service

76% of Customers Choose Loyalty Programs that Collect ONLY Name and Phone Number

More businesses are adopting customer loyalty programs because it is much easier to deploy. But a new report has revealed Americans are more cautious when it comes to joining a loyalty program. A survey conducted by The Harris Poll on behalf of Wilbur says 76% of Americans are more likely to join a program which…

Secrets of Transitioning From Franchise Employee to Owner Revealed

Today nearly 750,000 franchise businesses operate in the U.S. From restaurants to retail businesses to service providers, this model can provide an established path. It attracts entrepreneurs from all walks of life. This means you don’t need to be an established business owner to jump into the franchise world. In fact, some franchisees find themselves…

Thinking about Updating Your Business Website? Here are 5 Reasons You Should

If you’re a small business owner still shaky about investing in building a modern website, this one’s for you. There are at least a dozen reasons why any business, regardless of industry, needs a website. For starters, your customers are online. According to Internet Live Stats, there are (at least) 3.5 billion Google searches made…

Creating Financial Stability for Your Business Doesn’t Have to be Hard: Read these 5 Tips

When businesses become overleveraged, bad things happen. When businesses are able to maintain financial flexibility, they’re far more likely to enjoy long-term success. Where does your business land on this spectrum? And what does it look like to move from overleveraged to flexible? What Does it Mean to be Financially Flexible? Every CFO and finance guru…