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Facebook News Feed Dies, What Marketers MUST Know
The Facebook News Feed is dead. It’s official. Gone. Extinct. Poof. Nada. Oblivion. In this article, I’ll tell you why I’m making this assertion, the conspiratorial events leading up to the death of the News Feed, what it all means for the future of Facebook marketing, and four solid takeaways that will superpower your marketing…
Design A Lead Gen Landing Page For Mobile That Converts
Design A Lead Gen Landing Page For Mobile That Converts Design A Lead Gen Landing Page For Mobile That Converts Suzanne Scacca 2019-04-22T12:00:16+02:002019-04-23T06:05:43+00:00 There is a huge difference between a website (which can generate leads) and a lead capture page (which is only supposed to generate leads). Websites tell visitors: This is all of the…
Supercharge Your Content Marketing With Interactive Content [Infographic]
Passive content, including video, is out for 2019, claims this infographic. So what’s in? Immersive storytelling and interactive content. Check out all the marketing benefits of using interactive content. Read the full article at MarketingProfs Press Release Distribution Service
How to Create the Perfect Lead Magnet: Three Essential Ingredients
Want to create a lip-smacking lead magnet that prospects will come from far and wide to sample? You’ll need the right mix to do it, including these 3 essential ingredients. Read the full article at MarketingProfs Press Release Distribution Service
Dynamic Heatmaps — The New E-commerce Data Gathering Weapon
E-commerce is a pure service business that demands utmost precision, patience, and persistence to survive the industry’s ever growing competition. The goal is not just to help shoppers find good products, but also provide an exceptional customer experience that forces them to convert into repeat buyers. Also, customer actions serve as a valuable source of…
Inspiring Examples of B2B Influencer Marketing in Action
While Instagram influencer marketing is expected to hit $8 billion in spend by 2020, the growth trajectory of influencer marketing is not limited to consumer brands. B2B companies are also realizing the value of collaborating with influential experts for marketing purposes and count the practice as one of the top 4 tactics planned for 2019,…
The Importance of Data to Social Media Marketing
More than ever before, data is driving marketing strategy, tactics, and messaging, and that includes social media marketing. The proliferation of data is only set to rise as more people and businesses continue to share information about themselves on channels like social media. It’s in this information that a business can learn more about their…
Snub Your Next Deadline and Read This Instead
“Creative people are flaky.” That statement gets my blood boiling a bit, but I do understand where the sentiment comes… Continue Reading The post Snub Your Next Deadline and Read This Instead appeared first on Copyblogger. Press Release Distribution Service
Here’s how you build creative video experiences for a multi-screen world
It’s time for brands to consider the nuances of each format at every stage of campaign production to create an effective video for multiple screens. The post Here’s how you build creative video experiences for a multi-screen world appeared first on Marketing Land. Please visit Marketing Land for the full article. Press Release Distribution Service
Personalizing UX: Why Zillow Group moved beyond AB testing
Zillow Group is embracing bandits testing to scale and improve its personalization outcomes. The post Personalizing UX: Why Zillow Group moved beyond AB testing appeared first on Marketing Land. Please visit Marketing Land for the full article. Press Release Distribution Service