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When it comes to your B2B marketing strategy, your tactical approach to mobile should be different than that of your offline and online strategies. And, it’s not just about the screen size or functionality. There are other aspects to both your email campaigns and website that you’ll need to tweak in order to create a…

Have you ever reached a plateau with your content? You come to a point where you have a predictable amount… Continue Reading The post How to Beat the Boring Content Blues in 30 Days appeared first on Copyblogger. Press Release Distribution Service

As part of an industry-wide effort to mitigate fraudulent ad selling, Basis will now default to targeting app ads from authorized and validated sellers. Please visit Marketing Land for the full article. Press Release Distribution Service

Here are six metrics to help advertisers determine how often – and where in the SERPs – ads are showing up to help identify maximize growth opportunities. Please visit Marketing Land for the full article. Press Release Distribution Service

Now is the time to check your program metrics and get your holiday planning on track. Please visit Marketing Land for the full article. Press Release Distribution Service