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Forrester: Over-reliance on big data, siloed teams impede customer insights
Nearly a third of digital marketers reply completely on big data when making decisions according to Forrester’s latest survey. Please visit Marketing Land for the full article. Press Release Distribution Service
Here’s how you align marketing strategy with your customer’s journey
SMX Advanced presenters Amy Bishop and Michelle Morgan outline tactics for paid media channels to effectively guide users from discovery to conversion. Please visit Marketing Land for the full article. Press Release Distribution Service
Verizon Media’s new ad transparency tool provides reach, cost insights, forecasting capabilities
Its DSP users will have a full view of the programmatic ad environment broken down by channel, ad format and exchange. Please visit Marketing Land for the full article. Press Release Distribution Service
Marketers spending 43% of budgets on Google, Facebook, Amazon, want ‘alternatives’
It seems to be true even among brands and agencies that say the three outperform other platforms. Please visit Marketing Land for the full article. Press Release Distribution Service
Could Trees Be the New Gravestones?
A California start-up wants to “redesign the entire end-of-life experience.” The answer to “eternity management”? Forests. Press Release Distribution Service
Chinese Cyberattack Hits Telegram, App Used by Hong Kong Protesters
An attack against the messaging app Telegram and the arrest of a user show how the Hong Kong clash is unfolding digitally, with growing sophistication on both sides. Press Release Distribution Service
Wonder Woman Lasso of Truth pendulum ride opens at Six Flags park in New Jersey
Check out this video of Wonder Woman Lasso of Truth at Six Flags Great Adventure in NJ Press Release Distribution Service
The best travel credit cards of 2019
Heading out? The best travel credit cards can offer rewards, points, perks, and cash back whether you’re flying, driving, or even on staycation. Press Release Distribution Service
Google Chrome 76 beta makes it harder to use Flash, easier to dodge paywalls
Google Chrome’s last big feature was dark mode in Chrome 73 and 74, and version 75 didn’t bring much of note, but Chrome 76, in beta today, has some sneaky features you may want to know about. While Adobe Flash won’t truly die till 2020 and has been blocked by every major browser in one…
E3 proved that video game publishers want to become Netflix
With the first details coming out around the next Xbox and PlayStation, you might expect those upcoming consoles to be the buzz of this year’s E3. But instead, subscription services have become the talk of the show, as seemingly every console maker and game publisher looks to shift the way that games are sold. Every…