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Drive More Business This Holiday Season
The holidays are around the corner and with them come plenty of holiday shoppers and tourists. It’s the perfect time to make your Yelp Business Page look a little nicer so you can attract as many customers as possible. To help you bring in more business, here are tips to help you get your page holiday ready.
Share your holiday hours
If you plan to be open extra hours during the holidays, you’ll want to let people know. Be sure to add Special Hours to your business page. This makes it easy for customers to see when you’re open early or late and which days you’ll be closed for the holidays. Special hours are set on a day-by-day basis, making it easy for you to plan ahead or update things at the last minute.
Show the best of your business
Whether you’re showing off your festive holiday decor, new seasonal items, or your staff in fun holiday sweaters, uploading new photos is an easy way to connect with customers and give your Yelp page a fresh look. Make sure those holiday shoppers are seeing the best of your business this holiday season by uploading additional photos today.
Even better, you can choose which photos show up first by getting a Slideshow Upgrade. You’ll be able to put your brand new holiday assortment first on your Yelp page and in search results. Need tips on taking great photos? We’ve got ‘em.
Stand out from the competition
Say you’re out holiday shopping and you come across two businesses. One has a festive holiday window display and the other doesn’t. You’re probably going to choose the store with the grand display. Upgrading your Yelp page is the online version of investing in an eye-catching window display. Your Page Upgrades will help you attract more customers by letting you:
- Highlight what makes your business unique: things like whether you’re locally-owned and operated, budget friendly, welcoming of walk-ins, and more — there are 30 options in all
- Make it easier to contact your business by adding a Call to Action button
- Remove competitor ads from your page
- Showcase your best work with an online portfolio that includes photos and information like timeline and costs
- Build trust by displaying your verified trade license
Bring in new customers
If you’re looking to grow, Yelp Ads can help you reach your goals and do it on your own terms. You’ll be able to display a great review, your favorite photo, or write your own message to show potential customers why they should choose you. You can target users within a certain distance from your business. And, you can pause your ads at any time. That means if you’re closing for a bit or can’t accept any new customers, you can take a break from advertising and then start back up again when you’re ready.
With so many local shoppers expected to be spending big this year, now is the time to make sure your business is holiday ready. Update your hours, upgrade your page, sign up for ads, and offer holiday deals by logging into your Yelp for Business Owners account here.
The post Drive More Business This Holiday Season appeared first on Yelp.