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Amazon is using video of suspected thieves to help promote its doorbell camera brand

Amazon’s Ring has recently been accused of using fear to sell its doorbell cameras, promoting a culture where neighbors are encouraged to publicly suspect the worst about those they see through the lens, and where they can theoretically consume so many reports of violent crime that they could believe it’s the norm — even though the data suggests that violent crime has fallen sharply.

But most of that discussion has centered around Ring’s Neighbors app, an opt-in community where Ring owners publish their own videos. Today, Motherboard reports that Amazon has published video of a suspected thief in a far more public place: a promoted post on Facebook.

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